Look to LBJ’s daisy ad. Every Republican House district and the 20 states who have Republican Senators standing for reelection in 2026 should get a targeted, emotional billboard and tv ad campaign, highlighting pictures of the kids, elderly, and veterans that are impacted by VA, SS, SNAP, Medicaid, Medicare cuts and statistics…
Look to LBJ’s daisy ad. Every Republican House district and the 20 states who have Republican Senators standing for reelection in 2026 should get a targeted, emotional billboard and tv ad campaign, highlighting pictures of the kids, elderly, and veterans that are impacted by VA, SS, SNAP, Medicaid, Medicare cuts and statistics FOR THAT DISTRICT of the number of impacted families and individuals.
Scott: I've thought about this and there's enough ad agency, marketing talent out there to do something like this. Yes, the LBJ daisy ad was controversial in its day - but it drove home a point. The R's seem to have mastered the weaponization, if you will, of messaging and media.
The Democrats have needed to raise their game in these areas for a while.
The Harris campaign was doing a good job (my take, having friends and family who are ad people and marketing folks) but much of it was too little, too late - previous "consultants" seemed to have been driving (regurgitating) old strategies.
Human. Personal. Real.
And across various platforms, tap into the energy of younger members who know how to message across various platforms, empower younger leaders. We need them NOW.
There is the Daisy ad and it was effective. Life Magazine did an incredible job of reporting the Vietnam War in pictures. Pictures make events and actions real. Think of Mrs. Till, Emmett Till’s mother, when she insisted on an open casket—a truly great & courageous lady. Think of Kent State and the pictures in the aftermath.
Not enough.
Look to LBJ’s daisy ad. Every Republican House district and the 20 states who have Republican Senators standing for reelection in 2026 should get a targeted, emotional billboard and tv ad campaign, highlighting pictures of the kids, elderly, and veterans that are impacted by VA, SS, SNAP, Medicaid, Medicare cuts and statistics FOR THAT DISTRICT of the number of impacted families and individuals.
MAKE THIS HUMAN, PERSONAL, and REAL!!
Scott: I've thought about this and there's enough ad agency, marketing talent out there to do something like this. Yes, the LBJ daisy ad was controversial in its day - but it drove home a point. The R's seem to have mastered the weaponization, if you will, of messaging and media.
The Democrats have needed to raise their game in these areas for a while.
The Harris campaign was doing a good job (my take, having friends and family who are ad people and marketing folks) but much of it was too little, too late - previous "consultants" seemed to have been driving (regurgitating) old strategies.
Human. Personal. Real.
And across various platforms, tap into the energy of younger members who know how to message across various platforms, empower younger leaders. We need them NOW.
There is the Daisy ad and it was effective. Life Magazine did an incredible job of reporting the Vietnam War in pictures. Pictures make events and actions real. Think of Mrs. Till, Emmett Till’s mother, when she insisted on an open casket—a truly great & courageous lady. Think of Kent State and the pictures in the aftermath.
✅✅
And I forgot to mention decades of Save the children ads - they were obviously effective, or they wouldn’t have lasted decades.
I’m an engineer. I have an idea; I don’t have the skills to execute. Feel free to pass it on, or better, take it and put it into action.
Thanks!