Last updated on July 17th, 2023 at 07:04 pm
Sen. Elizabeth Warren’s (D-MA) endorsement of Hillary Clinton made Rachel Maddow the number one show on cable news with viewers age 25-54.
Maddow’s interview with Warren drew 448,000 viewers age 25-54, which was 28,000 more viewers than ratings king Bill O’Reilly. In fact, Maddow beat every show on Fox News that aired from 4-11 PM ET. The Rachel Maddow Show came within 233,000 viewers of being the most watched overall show at 9 PM. Rachel Maddow finished second to Megyn Kelly’s The Kelly File on Fox News, but she more than doubled CNN’s viewership for the 9 PM hour.
The Maddow/Warren interview showed that Sen. Warren is a legitimate political star who can bring eyeballs to television screens and that The Rachel Maddow Show is the only primetime program on cable news that is capable of challenging Fox News for the ratings crown.
Donald Trump’s head will probably explode when he sees the ratings that Warren can draw. Sen. Warren has already gotten under Trump’s thin skin, and the idea that Warren may be as big or a bigger draw than Trump will likely inspire a new Twitter tirade shortly.
Warren’s performance on Maddow did nothing to slow the speculation that she could potentially be chosen to be Hillary Clinton’s running mate. If anything, the ratings for The Rachel Maddow Show interview may add fuel to the Clinton/Warren 2016 fire.
Awards and Professional Memberships
Member of the Society of Professional Journalists and The American Political Science Association
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